OpenSlate is the leading source of data about content on YouTube and its value to brand advertisers. The OpenSlate YouTube Report, distributed monthly, reveals quantitative insights about the most valuable real estate on the platform as well as demographic information by genre and insights about the performance of content published by marketers.
The Top 1000 channels have increased their average views by 36.5% and average subscriber count by 14% in the past six months. Channels in the Top 1000 published an average of 54 videos in March.
From February to March 2015, average monthly views rose 2% to 21.9MM and average subscribers are up 3% to 2MM. Of the Top 1000 channels, the Top 100 account for 26.6% of subscribers, 33.3% of views and 35.8% of comments.
All data as of March 31st, 2015, and monthly from December 2014 through March 2015, via OpenSlate. The Top 1000 channels were determined by OpenSlate's proprietary SlateScore quality metric. For more information on OpenSlate and our scores, click here.
The Top 100 food and cooking-focused channels on YouTube according to OpenSlate’s SlateScore have:
The Top 100 Technology brands on YouTube according to OpenSlate's SlateScore have:
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*All data as of March 31, 2015, via OpenSlate unless otherwise stated. www.openslatestudios.com