OpenSlate is the leading source of data about content on YouTube and its value to brand advertisers. The OpenSlate YouTube Report, distributed monthly, reveals quantitative insights about the most valuable real estate on the platform as well as demographic information by genre and insights about the performance of content published by marketers.
The Top 1000 channels have grown their average monthly views by 25.2% over the last six months, while average subscribers have grown 11.5%. Channels in the Top 1000 published an average of 48 videos in January.
Between December 2014 and January 2015, average monthly views to the Top 1000 Channels grew by 7.2% to 20MM, while average subscribers were up 2.1% to 1.9MM. In January, the Top 100 channels accounted for 26% of subscribers, 16% of videos, 34% of views and 34% of comments.
All data as of January 31st, 2015, and monthly from December 2014 through January 2015, via OpenSlate. The Top 1000 channels were determined by OpenSlate's proprietary SlateScore quality metric. For more information on OpenSlate and our scores, click here.
The Top 100 fitness-focused channels on YouTube according to OpenSlate's SlateScore have:
The Top 100 Automotive brands on YouTube according to OpenSlate's SlateScore have:
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*All data as of Jan. 31, 2015, via OpenSlate unless otherwise stated. www.openslatestudios.com