Industry Report: Here’s What Your Audience is Watching on YouTube.

There are over 1 Billion Monthly YouTube viewers.

What are they watching?

There are 180 Million Ad Supported Videos on YouTube.

Which ones are right for your brand?

There are 850,000 Ad Supported Channels on YouTube.

Which ones are right for your brand?

Discovery

Which YouTube creators are best-in-class? OpenSlate’s SlateScore, a proprietary metric that is the industry standard for quality on YouTube, helps marketers identify the best creators for their needs. Looking for rising stars or a niche area of expertise? OpenSlate helps brands discover the best channels to meet their objectives.

Targeting

What’s the best content on YouTube for your brand? OpenSlate processes billions of data points daily to help advertisers identify high quality, brand-safe environments for their TrueView messaging. OpenSlate’s deep insight into subject matter expertise helps marketers find the most relevant content for their message and audience.

Analytics

OpenSlate has been focused on YouTube data and insights for years - and has built deep expertise in content and context. OpenSlate data science aligns brands with the highest quality, most relevant content for their messaging. And our analytics tools uncover insights into content and performance that drive results.

Targetable YouTube Data for Brand Advertisers


OpenSlate delivers content and audience metrics for all ad supported content on YouTube

In the News


The New York Times

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Advertising Age

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The Wall Street Journal

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The Long Tail of YouTube

The Long Tail of YouTube

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